Helping You Reach the Largest Market of Speech, Language, and Hearing Professionals Anywhere
The ASHA Leader Sponsored Content Guidelines
Content must be relevant to audiology, speech-language professionals, or students.
It should clearly present an application or value to discipline of audiology and speech-language pathology.
The content should be lively, entertaining and engaging, while providing practical, easy-to-follow information. Companies are encouraged to focus on issues, research, or other applicable information. It cannot be a marketing brief, product release, or similar solely promotional material.
Companies are encouraged to provide relevant research data, sources, and link to ASHA resources/publications when applicable. Any claim must be supported by research citations.
All content should be original or the property of the author/company. Per industry standard, if content is republished, it should be noted that the article originally published in The ASHA Leader.
The content sponsor is responsible for submitting a proposal and collaborating with ASHA to craft the content. When completing the proposal form, please note this is a sponsored content proposal as a part of your submission.
Content will be labeled as Sponsored Content.
All content and images are subject to review and editing. ASHA has final approval.
Writing Requirements
Use active voice to engage readers.
Strive for a conversational tone. Be concise, avoid complex words, technical terms and jargon, and limit the use of acronyms.
Provide a short, attention-grabbing title (subject to editorial revision for style consistency).
Content must adhere to The ASHA Leader’s guidelines and writing style and (based on the current edition of the "Associated Press Stylebook").
Articles should be bylined by company personnel, preferably an audiologist, speech-language pathologist, SLP/A assistant, or related professional.
Authors are responsible for the accuracy of the information presented.
Style & Structure
The ASHA Leader/Leader Live Articles: 600–1,500 words (excluding title, byline, author bio, or company summary).
Blog Posts: 250–600 words (excluding title, byline, author bio, or company summary).
ASHA Voices Podcast Interviews: Provide an overview of the topic and possible interview questions in advance.
Research Citations: Use APA style for listing sources at the end of the article.
Images: Each article/blog post can have one featured image (not a logo or product image). Images should be at least 72 dpi for web and 300 dpi for print, with captions.