ASHA Voices

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A biweekly podcast focused on the issues that matter in the speech-language-hearing world, ASHA Voices is the sound of ASHA. Aimed at a diverse segment of ASHA’s audience and membership, the award-winning ASHA Voices promotes interdisciplinary conversation among prominent and knowledgeable professionals.

ASHA Voices is a quick-moving program with a conversational tone, which features panel discussions, one-on-one interviews, and opportunities for member participation. You’ll hear:

  • Host-read copy that delivers messages with a personal tone
  • Easily accessible digital content available anywhere and everywhere you go
  • Industry developments and best practices

Check out episodes of ASHA Voices.

Circulation

  • Promoted to 223,000 ASHA members, students, and affiliates
  • Average downloads per episode: 3,400
  • Average number of listeners per episode: contact your sales rep for the most current information
  • Episodes per year: 24

Rates

Ad Unit Inventory 1x 3x 6x
Podcast Package 2 $1,200 $1,000 $850

Package includes:

  • Three announcer-read advertisements
    • One 15-second Pre-Roll message within the first two minutes of the episode
    • One 30-second Mid-Roll message
    • One 15-second Post-Roll message within last two minutes of episode
  • Supported by advertiser mention in the ASHA Now e-newsletter and Leader Live blog post as a part of the podcast promotion
  • Banner ad on ASHA.org promoting your podcast episode featuring your logo (minimum 20,000 impressions; valued at $400)

2023 Calendar

Broadcast Date Editorial Focus Space Deadline Copy Deadline
February 16 Pediatric Dysphagia February 2 February 9
March 2 Training and Education (Audiology) February 16 February 23
March 16 SLPs in ER March 2 March 9
March 23 When Brain Injuries Lead Patients to the Audiologist (Replay) March 9 March 16
March 30 OTC Hearing Aids March 16 March 23
April 13 An Audiologist in Trinidad and Tobago Shares Her Story (Replay) March 30 April 6
April 27 Disability April 13 April 20
May 11 Stuttering Intervention Without a Focus on Fluency (Replay) April 27 May 4
May 25 What Message Banking Offers People With ALS (Replay) May 11 May 18
June 8 Audiology and Public Health May 25 June 1
June 22 Aphasia June 8 June 15
July 6 Driving Hearing Care Access With Mobile Audiology (Replay) June 22 June 29

The editorial calendar is subject to change without notice.

Ad Specs

  • Pre-Roll Ad: 35 words = 15 seconds
    • Tell our audience who you are, what you do, and where to learn more.
  • Mid-Roll Ad: 70 words = 30 seconds
    • Tell our audience who you are, what you do, highlight a service or product, and let the audience know where to learn more.
  • Post-Roll Ad: 35 words = 15 seconds
    • Remind our audience who you are, what you do, and where to learn more.
  • Note: In acronyms, each letter counts as a word unless the acronym can be pronounced as one word.

Make the most of your podcast package. Here are some suggestions for what makes good radio copy:

  • Short and direct sentences are the most effective.
  • Painting a picture or describing a scene works better than sharing a list.
  • Put your product, service, or company in context early. You may be reaching someone new.
  • Read your copy out loud before submission.
  • Include a short trackable URL like XYZ.com/voices

ABOUT ASHA

The American Speech-Language-Hearing Association (ASHA) is the national professional, scientific, and credentialing association for members and affiliates who are audiologists, speech-language pathologists, speech, language, and hearing scientists, audiology and speech-language pathology support personnel, and students.

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ABOUT ASHA MARKETING SOLUTIONS

ASHA Marketing Solutions connects you with the ideal marketing tools to reach the largest audience of customers and prospects in the speech, language, and hearing industry.

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