Convention News E-Newsletters

ASHA 2022 Convention

The Convention News e-newsletter is targeted toward ASHA members and CSD students interested in the upcoming ASHA Convention. Take advantage of this exclusive marketing opportunity—only three ads are available in each e-newsletter blast.

Circulation

E-Newsletters Sent to 223,000 ASHA Members/Affiliates

  • Sent in June, August (x2), and September
  • Past Average Open Rate: 28%
  • Past Average Click-Through Rate: 2.3%

E-Newsletters Sent to Convention Registrants

  • Sent in September, October, and November
  • Past Average Open Rate: 59%
  • Past Average Click-Through Rate: 12%

Rates

Ad Unit Ad Dimension (pixels) Inventory Rate
Vertical Banner 120w x 240d 1 $2,500 per e-newsletter
Hot Box 120w x 90d 2 $1,500 per e-newsletter

Editorial Calendar

Month Audience Topics (Subject to Change)
June 1 All ASHA members
  • Event overview: hybrid format returns, what’s new/improved
  • Registration and housing open August 1
  • Vaccination policy (in-person)
  • Call for Papers info for authors
June 30 All ASHA members
  • Registration and housing open August 1
  • Two registration options: in-person or virtual
  • Program available in late July
  • 2022 highlights (Opening keynote, Annie Award, special sessions, etc.)
  • Call for Papers info for authors
August 1

All ASHA members 

  • Registration and housing are open
  • Registration resources: options and rates
  • Housing resources: hotel list w/ rates and map
  • Vaccination/masking policy (in-person)
  • Schedule-at-a-Glance (in-person)
  • Program is available
  • Exhibit Hall highlights
August 29

All ASHA members (non-registrants)

  • Two registration options: in-person or virtual
  • Lower rate for Virtual Library only
  • Check out the program (in-person and virtual)
  • Exhibitors
September 1

All ASHA members

  • Start planning: view the program and bookmark sessions (in-person and virtual)
  • Preview exhibitors
  • Other activities (networking, lounges, receptions)
September 28

All ASHA members (non-registrants)

  • Early bird registration deadline
  • Two registration options
  • Schedule-at-a-Glance (in-person)
  • Preview the program
  • Exhibitors (virtual)/Exhibit Hall (in-person)
October 3 All ASHA members
  • Preview program (in-person and virtual) and begin planning
  • Maximize your CE (in-person)
  • Preview exhibitors (in-person and virtual)
  • Other activities (networking, lounges, receptions)
October 28 All ASHA members (non-registrants)
  • Rates increase/last chance to register at a discount
  • Promote virtual as late registration option
  • Preview the program
November 2 Convention registrants Various receptions to add to your agenda
November 4 Convention registrants Check out what’s happening in the Exhibit Hall (lounges, activities, etc.)
November 10 Convention registrants
  • Virtual Library is open
  • Badges and materials reminder/procedures
  • Onsite registration
  • Shuttles and transportation
  • Download Program Planner Mobile App
  • Exhibit Hall Extras/promos
  • Other Planning Resources
  • Reporting sessions after Convention to earn ASHA CEUs
November 17

Convention registrants (in-person)

  • Thursday Highlights
  • Program/Schedule Changes
November 18 Convention registrants (in-person)
  • Friday Highlights
  • Program/Schedule Changes
November 19 Convention registrants
  • Saturday Highlights
  • Program/Schedule Changes
  • CE reporting reminder

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ABOUT ASHA

The American Speech-Language-Hearing Association (ASHA) is the national professional, scientific, and credentialing association for members and affiliates who are audiologists, speech-language pathologists, speech, language, and hearing scientists, audiology and speech-language pathology support personnel, and students.

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